Embracing AI, Media Towards New Horizons: The 2024 China Newspaper and Media Industry Artificial Intelligence Application Conference will be held in Shanghai.
Poster Design: Yu Fei
In the era of intelligence, all industries are undergoing renewal. Amidst the new wave of technological revolution driven by artificial intelligence, mainstream media is actively exploring the transformation of new technologies into a new engine for systematic change.
The 2024 China Newspaper Media Industry Artificial Intelligence Application Conference will be held in Shanghai on December 19-20, 2024. The conference aims to discuss the significant role of artificial intelligence technology in content innovation and paradigm transformation within the media industry, and to strengthen cooperation and communication in the application of artificial intelligence in the media sector.
This conference is hosted by the China Newspaper Association and the Shanghai Newspaper Group, co-organized by the Shanghai Newspaper Media Industry Association and the Shanghai Internet Industry Association, with support from the Huangpu District Committee Publicity Department. The event is organized by The Paper and the Industry Newspaper Branch of the China Newspaper Association, with academic collaboration from the China Newspaper magazine and the Fudan University Smart City Research Center. It is supported by Gao Ge Intelligent and Ant Group, and will feature numerous guests from the fields of artificial intelligence and newspaper media.
During the conference, the China Newspaper Association will release outstanding cases of “Integration of Artificial Intelligence and Media Development” in the Chinese newspaper media industry for 2024 and present honorary certificates.
The conference will invite leaders from the media industry, artificial intelligence sector, and social platforms to share keynote speeches, facilitate discussions between senior media scholars and artificial intelligence research experts, and host a roundtable salon with several guests on the theme of “How Artificial Intelligence Reshapes Media Content Production Models.”
Additionally, the conference will conduct a “High-Quality Development Shanghai Party Newspaper Research” activity and arrange for guests to visit the Shanghai Newspaper Group’s integrated media IP creation studio, virtual creation studio, audio creation studio, and innovation space, as well as The Paper and Interface Finance, participating in training sessions themed “Embracing the Intelligent Media Era – How the Media Industry Faces the AI Wave.”
The Shanghai Newspaper Group is actively embracing technological change, promoting the digital and intelligent development of media, and building an AI super platform to achieve deep application of AI technology in the editorial process, providing full-chain support for creative planning, content production, content distribution, data analysis, and business operations, thereby fundamentally reconstructing the technological foundation for media integration development. The group is upgrading its “AI Digital Human Integrated Media Creation Platform,” embedding AIGC technology into all aspects of content production and dissemination, including collection, production, review, distribution, reception, and feedback, to enhance communication efficiency. It aims to accelerate the iterative integration of technology research and development with commercial application scenarios, comprehensively and multidimensionally reshaping production mechanisms, and creating innovative and leading mainstream media productivity.
